Welcome to my blog.
I have written for publications such as the Daily Telegraph Business Club, CRM Today, etc, but find that many of the article need some additional explanation or notification. As a result, I have developed two websites to fill this gap - The Professional Marketer and this site.
I set up Jack Marketing Solutions - an e-marketing consultancy - in 1999, to support and serve the business community in their understanding and use of the new media and technology opportunities. Having been involved in e-marketing and web strategy almost since the start of the 'revolution' in 1992, I have a unique insight into the industry.
I teach web design (for marketers and for the terrified), CRM, eCommerce, and e-marketing across the South East of England, and have also been a lecturer in Marketing at the University of London.
If you agree, or disagree with any of the issues raise in this blog, please feel free to contact me - this is still an evolving field, so I do not claim to have absolute answers, but use the expertise that I have gained over the years.